essence Lash Princess: why a very cheap mascara is so popular, and how to get the false-lash look

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Researched. We have not used this one long enough to give you a verdict, and we would rather say so than invent one. What follows is how it works, who it suits, and what it will not do. When we have used it properly, this page carries the verdict and the date.

essence Lash Princess False Lash Effect Mascara

Lash Princess is one of the best-selling mascaras in the world, partly because of its price, and partly because people like what it does: long, full lashes.

The brush

The brush is cone-shaped, wider at the base and narrow at the tip. The wide part coats the long middle lashes. The narrow tip reaches the short inner and outer lashes.

The false-lash look

The formula builds volume and length together, which is what gives the "false lash" look. It is meant to look dramatic.

How to apply it

• Curl first if you curl.
• Wipe excess off the wand.
• Wiggle at the root, then pull up.
• Use the tip for inner and outer corners and bottom lashes.
• Second coat while wet.

Avoiding clumps

Build in thin coats and comb through with a clean spoolie. Fresh mascara is easier to work with; replace it every few months.

Removing it

Use an eye makeup remover, held on the lashes for a few seconds, then wipe downward. Rubbing pulls lashes out.

Who it suits

Anyone who wants dramatic lashes for little money, and beginners trying out mascara.

What it will not do

It will not look subtle. It will not hold a curl on very straight lashes all day. And like any mascara, it will clump if layered after it has dried.

The product

The one people are searching for is the essence Lash Princess False Lash Effect Mascara.

essence Lash Princess False Lash Effect Mascara

We do not print prices here, because a price we typed last month is a price that is wrong today.

Written by JamieG in Garner Town, Tennessee.