Maybelline Lifter Gloss: why a shiny gloss makes lips look fuller, and what the hyaluronic acid adds

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Researched. We have not used this one long enough to give you a verdict, and we would rather say so than invent one. What follows is how it works, who it suits, and what it will not do. When we have used it properly, this page carries the verdict and the date.

Maybelline Lifter Gloss

Lifter Gloss is one of the best-known drugstore glosses. Maybelline sells it with hyaluronic acid, and many people buy it for the fuller-lip look.

Why gloss makes lips look fuller

Shine reflects light. A glossy lip catches light at the centre, which makes it look rounder and fuller than a matte one. That is an optical effect, and a reliable one.

The hyaluronic acid

Hyaluronic acid holds water. In a gloss, it helps the lips feel moist and smooth while you wear it. It does not change the size of your lips; the fuller look comes from the shine.

The big applicator

Lifter Gloss has a large applicator, which coats the lips quickly. Start at the centre and work outward for an even layer.

How to wear it

• On its own for a sheer, shiny look.
• Over a lip liner in a shade close to your lips, blended inward, for more shape.
• Over lipstick to add shine.

Shades

Each shade has its own Amazon listing; choose on the page.

Who it suits

Anyone who likes a glossy lip, people who want a fuller look without a plumper that tingles, and anyone who finds matte lipstick drying.

What it will not do

It will not plump lips permanently. It will not last as long as a lipstick; gloss wears off with eating and drinking. And some people find any gloss a little sticky.

The product

The one people are searching for is the Maybelline Lifter Gloss.

Maybelline Lifter Gloss

We do not print prices here, because a price we typed last month is a price that is wrong today.

Written by JamieG in Garner Town, Tennessee.