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Maybelline SuperStay Vinyl Ink: long-wear colour with shine, and why the shine fades before the colour

Vinyl Ink is a long-wear liquid lipstick with a glossy finish. The colour lasts; the shine wears off first. How to wear it.

October 24, 2026 · 2 min read

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Researched. We have not used this one long enough to give you a verdict, and we would rather say so than invent one. What follows is how it works, who it suits, and what it will not do. When we have used it properly, this page carries the verdict and the date.

Maybelline SuperStay Vinyl Ink Liquid Lipstick

Long-wear lipsticks used to mean matte. SuperStay Vinyl Ink is Maybelline's long-wear liquid lipstick with a shiny, vinyl finish instead.

How it works

Long-wear lip formulas contain film formers that lock the colour onto the lips as they set. Vinyl Ink adds a shiny layer on top. The colour is built to stay through drinks and meals; the glossy finish is softer and wears off sooner.

How to apply it

Smooth, dry lips. Long-wear formulas show flakes.
One thin coat, starting at the centre.
Let it set for a minute or two before pressing lips together.
Do not layer lip balm underneath; it stops the colour gripping.

Topping up the shine

When the shine goes, a clear gloss on top brings it back without disturbing the colour.

Removing it

Long-wear colour needs an oil-based remover or cleansing oil. Then use a lip balm, because these formulas can dry lips over a long day.

Shades

Each shade has its own Amazon listing; choose on the page.

Who it suits

Anyone who wants long-lasting colour but does not like the dry look of matte, and people who want lipstick that survives coffee.

What it will not do

It will not keep its shine all day. It will not be as comfortable as a balm. And it will not look smooth on very dry, flaky lips.

The product

The one people are searching for is the Maybelline SuperStay Vinyl Ink Liquid Lipstick.

Maybelline SuperStay Vinyl Ink Liquid Lipstick

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Written by JamieG in Garner Town, Tennessee.